Build technical credibility that opens doors with conservative procurement teams
Selling clean steel, low-carbon cement, or sustainable aviation fuel into conservative industrial markets requires a different kind of marketing. These buyers have been purchasing the same inputs from the same suppliers for decades. Your technology has to earn trust before it earns a contract.
I build the positioning, technical narratives, and sales enablement materials that help industrial decarbonization companies open doors with procurement teams who’ve never bought from a startup before.